The first Home Show of 2022 was held on the 12th and 13th of March and it was a colourful event indeed. A show case of Ascend to Midstream luxury apartments, Retire@Midstream, brand new building packages in Midstream Heights and re-sale houses throughout the estate.
An impressive team of forty agents from Midteam Real Estate, Just Property and Realnet partnered with Bondev to host the home show with twelve different points that the public could visit to obtain information about the estate or to view properties for sale. A variety of properties ranging in price from R2.6 to R20 mill were on show over the two days of the home show and were introduced to a near 200 visitors.
The Home Show was a resounding success which was largely due to the combined marketing efforts from Bondev and the three partnering real estate companies who specialize in the estate. The marketing efforts included a television interview with Peet Botma by Dawie Roodt, on Ontbytsake and a follow up feature on the greater Midstream Estates which was aired on Kyknet Ontbytsake the following week. The feature on Ontbytsake presented the Midstream way of life and outlined the many features and facilities that make our estate unique in its value offering. Other marketing platforms like the Beeld, Rapport, Social media campaigns, Jakaranda radio advertisements, street pole-ads and billboards on the N1 highway were successful in attracting the public to visit the home show.
Together the energetic and enthusiastic team of agents received the visitors one by one, treating them with special care and ensuring that if they arrived as strangers to the estate they left feeling informed and at home! As residents of the estate you may well remember the overwhelming feeling of awe combined with a little confusion due to the sheer size and the vast number of facilities all within the estate boundaries. To truly give a prospective purchaser a complete perspective of the estate an agent could easily spend two hours driving around to show them the schools, shopping centres, medical facilities, care facilities, parks, gyms, churches, dog parks, sporting facilities, childrens play areas such as Hyto Tyto, and our superb security systems. This is all before the agent has shown an interested buyer the different housing options available in the different estates and the very sought after Retire@Midstream and Ascend to Midstream Luxury apartments.
Ascend to Midstream agents were kept on their feet with the exceptional interest in these luxury apartments that offer excellent investment value and the best in an easy luxurious lifestyle. The word has spread and it is now an accepted fact in the market that this is fast becoming the popular housing option of the future and the speed at which the apartments are selling is surely proof of this trend. Visitors to Ascend to Midstream Block D were treated to pizzas and drinks on the roof top terrace which overlooks the central park of the apartment complex. Block D is fast approaching its final completion date with only a few apartments left for sale. These apartments range from R2.5 mil to R4.5 mil vat included, and are on show every weekend from 10 to 5. The brand new Ascend to Midstream club is so to say complete with one or two finishing touches outstanding. It is exclusively for the enjoyment of the Ascend to Midstream residents and houses a hotel style gym, an outdoor lounge, braai facilities and a 20m lap pool. Another stylish facility that enhances the already easy living lifestyle of the development. If you were’nt able to come to the homes show and view the apartments together with the shared spaces such as the meeting rooms, cinema room, master chef kitchen and roof top entertainment area then you can visit the show house held every weekend.
Retire@Midstream was another very popular stop for visitors to the home show. With luxurious 2 bedroom units on offer at competitive prices the sales streamed in over the homeshow weekend leaving the new phase with only 5 units for sale. Extension 55 of Retire@Midstream boasts its own clubhouse and pool area. The units are spacious, well planned and stylishly finished, each with a garage with direct access to the unit and a private garden. These units range in price from R2.55 mil to R3.25 mil vat included and are available for viewing through the agents who specialize in Retire@Midstream. Visit the weekly show house from 10 to 5, where the agents on duty will give you all the information about the units and the wonderful lifestyle of X55 at R@M.
The home show was also the first opportunity for Midstream Heights to go on show. This beautiful and brand new estate with views over the valley has quality building packages on offer through reliable and experienced developers. This smaller exclusive estate will be home to some magnificent properties and now is the time to partner with a developer and build your dream home to your own and specific taste. The sales are happening here! Investigate your options by calling an agent and viewing the various plans on offer. The latest in architectural trends is what you will find in Midstream Heights. A new extension of Midstream with new opportunities is waiting on the horizon.
Bondev has hit the ground running in 2022! There is a forward momentum in the market which is created through the exceptional quality of the estate in general and maintained by the continued efforts to stay committed to offering the best value for money in luxury estate living! 2022 is proving to be a vibrant year for Midstream Estates.
maureen@midteam.co.za